MAX MARA: TIMELESS ELEGANCE AND CONSCIOUS LUXURY

In luxury fashion, Max Mara is an icon of timeless elegance, combining Italian tailoring heritage with contemporary vision. The brand is renowned for iconic silhouettes and high-quality materials.

Max Mara does not chase trends: it interprets them, creating a coherent, lasting wardrobe for those seeking conscious luxury where garments express personal style.

Brand Identity


Max Mara’s identity stems from Italian tailoring tradition and the ability to read modernity. Iconic pieces for women and men seeking everyday elegance without compromising comfort.

Coats, blazers, cashmere, and innovative fabrics define the Max Mara wardrobe. Each piece reflects attention to detail, material quality, and consistent aesthetics over time.

Discreet luxury is recognizable for balance, proportions, and flawless finishes, without ostentation.

Aesthetics and Vision


Linear, harmonious silhouettes, neutral colors, and premium fabrics create versatile pieces that fit any contemporary wardrobe.

The vision: craft timeless garments that span seasons and styles, blending innovation and tradition, modernity and classicism.

The Brand Today


Max Mara consolidates its position as a global reference for contemporary designer brands rooted in strong tailoring heritage. A discerning, conscious audience seeks quality and style.

Choosing Max Mara means embracing luxury that combines identity, elegance, and functionality, transforming each piece into personal expression without compromise.

Discover Max Mara
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We will respond Monday through Friday: 9 a.m. to 6 p.m.
Book a Personal Stylist
Our Personal Shoppers are available to provide style advice for the perfect look for any occasion.

Write to us at service@bernardellistores.it
Tailoring service
Our boutiques offer basic/structural personalized alterations to your garments. This service can be requested within two days of the online order delivery, and once altered, the items cannot be returned.

Write to us at service@bernardellistores.it